Most small businesses don't need a custom build. Most need a website that doesn't look like 2014, hooks into their tools, and costs less than $200/mo to run. We do both — and we'll tell you which one you actually need before we quote you.
We default to using our $49/mo platform when it fits — fast, cheap, no platform fees. We go custom when the platform won't.
5-20 page sites that look like 2026, load fast, work on phones, and don't get a "this site is not secure" warning.
Shopify charges 0.5–2% per sale. Our $49/mo platform charges 0%. We can also build custom Shopify, BigCommerce, or WooCommerce.
Native and cross-platform. Push notifications, payments, offline mode. Published to the App Store and Google Play.
Internal tools, customer portals, dashboards, SaaS products. Anything that needs login + database + business logic.
Stripe, QuickBooks, Salesforce, Mailchimp, Zapier, Twilio, Square, ShipStation — connect the tools you already pay for.
If you've got a stack but the design hasn't been touched in a decade — we redesign. Figma mockups, design system, hand-off.
We host on our own multi-region infrastructure. Or we deploy to AWS/Vercel/Netlify/wherever you prefer. SSL, backups, monitoring included.
Forge AI builds you a custom site in minutes from a description. $9–$49/mo. We supervise — you don't have to learn AI prompting.
Most of these don't need custom code. A few do.
Use Forge AI for $49/mo and ship in a week. Or have us build a custom 8-page site for $2.5–5K. Both look great. We'll tell you which makes sense.
Move to our $49/mo Business platform with 0% platform fees. Migrate products, orders, customer accounts. Most stores recoup the migration in 2 months.
Custom build: $8–20K, depending on complexity. Web app with login, dashboards, mobile-friendly. Replaces the spreadsheet sprawl your team hates.
Native iOS + Android. $25–50K depending on features. We've shipped real apps to the stores — push notifications, payments, the works.
Most clients pick option 1. Some need option 2. Option 3 is for when you really do need custom.
Our AI builder generates a custom site from a description. Real e-commerce, real custom domain, real email. Ship this week.
Hand-coded site with your design, integrations, and CMS of choice. For businesses where the AI-built platform isn't quite enough.
Internal tools, customer portals, mobile apps, SaaS products. Scoped after a discovery phase ($499 paid discovery, credited toward project).
Small tweaks to an existing site: $99/$129 hourly. We don't make you sign up for a project for a 30-minute change.
Forge AI is our own production platform. Live customers. Real e-commerce. We've solved the hard problems already on our own dime.
Custom builds: you own the source. We don't lock you into our platform. (If you want our platform, that's fine too — different conversation.)
Solo senior engineer, no account manager you have to update, no offshore implementation team. The person you talk to does the work.
Email, custom domains, database, files — all included on our $49/mo platform. Or we'll deploy to AWS/Vercel if you prefer.
Forge AI for: marketing sites, e-commerce up to ~500 products, lead capture, booking. Custom build for: complex business logic, unique workflows, integrations the platform doesn't support. Most clients we send to Forge AI — it's the right answer 70% of the time.
If you already have a WordPress site and want help, yes. If you're starting from scratch, we'll usually steer you to Forge AI or a custom build — WordPress maintenance is more work than people realize.
Forge AI site: 1 week with our supervision. Custom 5-page site: 2-3 weeks. Custom 20-page site with integrations: 4-6 weeks. Custom web app: 8-16 weeks. Mobile app: 12-20 weeks.
Yes. Forge AI: full visual editor + AI-assisted edits. Custom sites: we install a CMS (Sanity, Strapi, or a simple admin panel) so you can change text and images without calling us.
60-90 days of post-launch support is included. After that: hourly ($99/$129) or a small monthly retainer for businesses with ongoing change needs.
30-minute call. We'll tell you whether Forge AI fits, custom is needed, or you don't need a new site at all.